Building, Structure, Environment

The Coffee Shop and Muse Photo Studios

I have decided to base my project on an individually run coffee shop in Lace Market. It is run by a graduate of photography from Nottingham Trent. The building's relaxed, friendly and positive atmosphere really attracted me to this building. It opened august 31st 2009 so has got a website but it is very basic and doesn't have any links etc so I thought it was the perfect opportunity for me to gather web experience.

I have taken a mixture of photographs (see below.)

As you can see from above the exterior of the building doesn't really stand out but I started the photo shot working from the outside-in to gradually work down to the finer details of what makes this place unique.

Clean, relaxing design that reflects the goals of the business. The goal of the owner was to create a relaxing cafe full of warmth that many people will be attracted to. The simple design of the environment attracts a broad amount of people from students to businessmen.

When I took this photo I thought that it would show people a warm atmosphere.

The Peapod foundation

http://www.plantandinspire.org/peapod/

I found the pea pod foundation website on thefwa.co.uk whilst looking for inspiration on building, structure and environment. Although the main website is standard and a part form the good quality photography quite dull I thought it's advertising website http://www.plantandinspire.org/plantyourideas/#/CreateFlower/Main/Home/ was inspiring. It brought together the goals of the organisation to give children with underprivileged backgrounds access and opportunities to multimedia tools.

As you can see from above the website is highly interactive to give grab the children's attention. By interacting with the object that they are creating a flower it is showing them what they can become if they take the opportunities that the foundation is offering them, e.g. a symbol of a laptop represents technology they can use, a microphone shows that they can become musicians if they plant the 'seed' with the company they will become a flower of society. Also they can view other peoples work and become apart of a network so they don't feel alo

In terms of building, structure and environment the website others children the chance to build their own structure that will grow. The background pavement photo has a sense of the "streets" that they can relate to. It works well with the virtual 3d images of the flowers because it brings a sense of reality to the project.

As far as inspiration goes towards my own work it has made me realise that bringing in an interactive object will make the audience feel like they are making the website their own, they feel more involved.