

Whilst I have been mind-mapping ideas for the Blackberry Storm it has got me thinking about why people will buy the phone and not a cheaper one. Well to start with it has-
- Touch screen
- 3GS
- Loads of applications
- Camera
- Sleek design
- In competition with the iPhone (might attract people who don't like apple but want a product of a similar nature to the iPhone).
Also by buying this product what will it say about them as an individual who has brought it? I think this is a good way of looking at teh product so I want to use peoples faces as interaction tools between the USP's (above) and different people therefore the point being that who ever you are, wherever you are there is a use for the Blackberry Storm.
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